Poster Analysis

I looked at several poster designs in preparation for designing a poster for our own film. The posters I looked at reflected our own film in some way, shape or form. We have to make sure our poster doesn't give away too much of our film because it's only a short 5 minute film.

The first poster I looked at was for the film 'Adulthood'. The form of the poster is landscape which shows a wider image. This could be saying that there is a wide range of races, sexualites, etc. The poster shows the main characters of the cast set out along an urban background, which is identical to where our film is set. The characters look very intimidating, especially the guy at the front. His head tilted up, hoodie up shows he is quite a rough character. He also looks like the leader with him being at the front of the gang. The girl in the pink tracksuit looks like she is trying to fit in with the rest with the way she is posed, whereas the other two girls are posed in a feminine way. The sky is not an ordinary sky blue colour. The combination of yellow and orange in the sky shows that there could be a lot of chaos throughout the film and that not everything is going to be simple. The title has a lower case 'd' in it. This could be to symbolise that there is an obscurity in the gang and signify that not everyone plays by the rules which would be key to the arguments which entail in the film.

Another film poster which I analysed was the film for the 1997 drama film 'Titanic'. It is a portrait which emphasises the size of the ship on the poster. This also emphasises the size of the terror that the characters will encounter. The poster is set out with two characters at the top of the poster. This gives you the idea that they are the two main characters. It also shows you that the film is a romantic film. You can tell this from the posture of the two characters and how DiCaprio has got his arm round Winslet. Just above each of the character's heads you can see their name. This may draw the audience in if they know who is in the film. Despite the disaster that occurs in the film, the sky is a nice light blue which gives off a positive vibe. This is a good little twist. Another twist, referring back to the two characters, shows them in the sky fading in a dream-like way. Yet in the film, it unravels to be nothing like a dream, but a nightmare. The title is in white and stands out against the black ship. The font is smart and classic which reflects the time period of which it was filmed in.